Innovation, Marque Mix Buffet

Mix Buffet hits the shelves with its Crazy Cheezy range.

Starting this October, Mix Buffet introduces the Crazy Cheezy range to the self-service market, aiming to place pizza at the center of street food again—where Italian craftsmanship meets contemporary urban culture.

What makes it unique? An Italian Napoli dough, proofed for 24 hours, hand-shaped, and wood-fired for authentic texture and taste. Above all, a gourmet innovation: a dough filled with typical Italian cheeses—melting and generous—that redefines the pizza experience.

An iconic character

To bring this new identity to life, the Crazy Cheezy range is personified by an iconic street-inspired character. Modern, bold, and relatable, he becomes the face of a range that speaks to a generation passionate about flavor, style, and values.

3 recipes now available in the snacking section.

  • 6 Fromages – Gorgonzola · Emmental · Cheddar · Mozzarella · Ricotta · Scamorza – 550 g
  • Salami piquant – Mozzarella · Cheddar · Origan – 550 g
  • Poulet Bacon – Cheddar · Mozzarella · Oignons & Sauce Barbecue – 550 g

More responsible packaging

Because today, commitment is an integral part of the product, the Crazy Cheezy range goes even further. The packaging cardboard comes from resources certified under a standard promoting responsible forest management. And to remain true to a cleaner approach, 100% of the inks used are of vegetable origin.